Dabble

Dabble, a community-driven app born during the peak of COVID-19, aimed to bridge the gap between diners and struggling restaurants in Dallas, offering complimentary items and fostering a unique dining experience.

Turning Challenges Into
‍Success Stories

Challenges

Dabble faced a dual challenge—on the user end, struggling with exposure and incentivizing participation, while restaurants grappled with the economic aftermath of the pandemic, seeking ways to reduce customer acquisition costs, increase foot traffic, and enhance brand awareness. Dabble needed a subscription-based one-stop shop for food and drink offerings. Once the user has logged in and verified their location, they can view and redeem the deals they choose.

Solutions

We developed an MVP with a comprehensive app featuring curated restaurant listings, a user profile, and events sections, presented through both map and list views. Dabble's uniqueness lay in fostering a two-sided community—connecting eager diners with participating restaurants, creating a symbiotic relationship that went beyond a traditional dining app.